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How Infographics Can Improve Your SEO?
In the highly visual business world of today, the infographic (or infographics) that you use can make the difference between your online visibility and the stagnation of your marketing efforts. Here are just a few of the ways in which using the right infographic(s) improves your search engine optimization (SEO) endeavors. infographics this way, “Infographics are cleverly illustrated, colorful, easy-to-read, and often vertically-oriented images, showing charts, graphs, figures, and other useful information. Chances are that you’ve seen a few in the last week. Though written content should be the cornerstone of your content marketing strategy, don’t underutilize infographics. They have their advantages.”
An infographic is the combination of pictures and words, which helps you in describing a complex message easily and creatively to the targeted audiences. Infographics represent your message in an effective and visually pleasing manner, and can also sustain the attention of your readers. Infographics when used together with other web elements, facilitates higher ranking in search engines.
Infographic makes boring and heavy topics enjoyable and easy to understand. Due to the continuous advancements in technology, a huge number of people are using smartphones to search for any kind of information or website. Infographics are one of the most effective ways to bring your content to smartphones, tablets, and various other devices. A well-made infographic leaves a great impact on the mind of your audiences.
last few years, Infographics have gained a lot of popularity on the Internet, especially on various social media sites such as Facebook, Twitter, and Pinterest. Despite what some naysayers have stated about infographics, they continue to be a popular medium to spread awareness about your business and increase social shares.
Due to their success in delivering information quickly and simply to the targeted audience, several companies and organizations are showing their interest in infographics. An interesting and effective infographic can truly generate a large number of unique traffic to a website.
An infographic is something that can turn a boring or complicated subject into a captivating experience. It is the most effective strategy in digital marketing to present data or information in graphic visual form. Infographics are easily digestible bits of content that help to get your message across in the best possible manner, is visually engaging, contains an appealing subject matter and most importantly, it is supported by other engaging content across your website and social channels.
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Infographics create the perfect message
1)Give it a unique twist
2)Never overwhelm your audience with extraneous information
3)Keep your text minimal
4)Keep your message bold and creative
5)Don’t forget to add sharing buttons
1)Effective marketing tool
2)Helps in spreading your brand awareness
3)Infographics are sharable and linkable
4)Make your content go viral
5)Creates additional inbound marketing opportunities
10 Reasons Why Infographics Still Matter in SEO
1. Infographics are Shareable, Linkable and Evergreen Assets
2. It’s Easier to Explain Complex Data, Facts and Figures through Visual Form
3. Infographics Enable Brands to Gain Traction and Links in Difficult, Complex Industries
4. Infographic Research can be Recycled into a White Paper or Press Releases
5. Help Build Editorial links in Guest Posts
6. Infographics have Measurable Results and ROI
7. Earn Links form Outside your Industry
8. Infographics don’t have to be Expensive
9. Infographics are Great Tools for News-jacking
10. Journalists will often give you Link Credit for the Stats
How the heck can you use an image for search optimization?
It might be simpler than you think. You see, there’s something about the way an infographic conveys content from its customization to its digestible format that both grabs and holds people’s attention and makes them highly sharable. But how does it work? And how can you use infographics for your own SEO strategy?
As it turns out, the good folks over at SerpLogic know a thing or two about both search optimization and infographics. They’ve hunted down the things that make these informative images so valuable for SEO and created a six-step approach to creating the infographics that are most likely to show success in this area.
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